Loyalty system on a phone. Simple demo for MoMoAL and MoMoAL for Merchant.
CI Loyalty enables any small business owner, from a roadside hawker, a wet market grocery seller, to the operator of a small shop, to run loyalty programs like a huge supermarket or gas station chain.
The NFC edition runs on an NFC-enabled Android device, including Samsung Galaxy S3, S3 mini and Sony Xperia SL smartphones. It treats any Mifare card(*) presented by a customer as a valid loyalty card, and records how many times the customer has visited and how much he or she has spent.
The application is very easy to understand. There are two sets of figures for each customer - now and past. Now tells the business owner the spending and number of visits of the customer that have not been redeemed yet. Past shows how much the customer has spent and visited in the past one month. These help the business owner decide when and how to reward a customer.
To reward a customer, giving a ten-cent discount in every visit may have very little impact. However, if the customer is rewarded one dollar every ten visits, there will be a lasting impression. This is precisely how CI Loyalty helps - enabling the business owner to create an impression that lasts.
CI Loyalty is very easy to use too. There is no need to register a customer. After touching the card presented by a customer on the smartphone, if the business owner decides to reward him or her, just press the redeem button. How and what to reward are not tracked by CI Loyalty. It can be a one-dollar discount, a packet of dessert, or an orange. The business owner has complete freedom in deciding.
Amount entry for each visit is optional. If an amount is entered, it will be available for helping reward decision making in subsequent visits.
(*) Mifare cards in circulation in various countries around the world include :
- Malaysia. MyKad, MyPR, MyKAS, MyRapid, Touch n Go, ManjaLink.
- Thailand. Bangkok Metro fare card.
- Hong Kong. Octopus.
- China. Yikatong.
- United Kingdom. Oyster.
- United States of America. Clipper, ORCA.
- Australia. ACTION MyWay, metroCard.
- ...
A more complete list is available at :
http://en.wikipedia.org/wiki/MIFARE#Places_that_use_MIFARE_technology
If the business owner wants to give every customer a customized card, just look for "Mifare tag" on Google. There are many manufacturers who customize and sell Mifare cards in various shapes, often for less than fifty cents each.
Otherwise, in a place like Malaysia, Hong Kong and London, where almost everyone already holds a Mifare card, the business owner can just install CI Loyalty on his or her smartphone and start a loyalty program right away.
Note :
This demo edition shows a reminder on the screen when the total number of recorded customer visits exceeds 1000. To get rid of the reminder, just install the non-demo Loyalty-4-Biz and continue with the loyalty program. No data will be lost when switching from the demo edition to the non-demo edition, because they share the same database which resides on the SD card of the Android device.
If you need reward configuration, reward alert, view mode and other features, please do install Loyalty-4-Biz directly :
https://play.google.com/store/apps/details?id=com.causalidea.ciloyalty.nfc
Disclaimer :
Causal Idea is not responsible for any loss, injury or damage inflicted during and after the installation and use of the application.
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